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Perception is 9/10ths of reality. How are you perceived by your customers?

Your “brand” is the way your customer perceives you.  People recognize your brand (logo/name) including your color schemes faster than reading text alone.  Your logo becomes your brand and that brand becomes a symbol of dependability and trust in the market.  Brand awareness is everywhere. From tight shots of Coke cans in movies to low […]

Design tips for stunning full color presentation binders

Create a stunning, full color presentation binder by taking advantage of the unlimited design choices, choosing pictures wisely, and considering the surrounding vinyl color that will border the design. If you want the design to be understated, that is fine; however, full color (four color process) printing opens up many possibilities and you should take […]